Liza Rudykh has a diverse work experience in marketing and content management. Liza began their career as a Digital Marketing Specialist at Melitta, where they conducted competitive research, executed social media strategies, and managed the digital marketing budget. Liza then joined Veeam Software as a Junior Content Marketing Specialist and later became a Senior Content Marketing Specialist, excelling in content creation and data management solutions. Liza moved on to Aviasales as a Marketing Manager before joining Travelpayouts. At Travelpayouts, Liza held the roles of Marketing Manager and Product Marketing Team Lead. In these positions, they implemented transparent processes for goal setting, built and led a marketing team, introduced gated content production, and optimized email campaigns. Overall, Liza possesses a strong background in marketing and has demonstrated the ability to drive results through strategic planning and team leadership.
Liza Rudykh has a strong educational background with a focus on business and economics. Liza obtained a Bachelor's degree in Economics from Saint Petersburg State University, where they studied from 2010 to 2014. Building upon their undergraduate studies, they pursued a Master's degree in International Business at Grenoble Ecole de Management from 2014 to 2016.
In addition to their formal education, Liza has also obtained several certifications. In 2015, they obtained certifications in Google Analytics and Inbound Marketing from Google and HubSpot respectively. In 2016, they further expanded their skillset by obtaining the Google AdWords certification from Google.
Overall, Liza's education history and additional certifications demonstrate their commitment to continuous learning and their expertise in the fields of business and marketing.
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