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Alex Kelsall is a Senior Software Engineer at Audacia, with experience dating back to 2010. Kelsall has progressed through various roles, including Software Engineer and Software Developer at Audacia, 365 Response, and KeyedIn Solutions, Inc. Additionally, Kelsall offers freelance software and web development services through A T Kelsall since 2015. Early career experience includes a position as a Junior Software Developer at Dataphiles Ltd, focusing on bespoke database-driven web applications primarily using C#. Kelsall's foundational skills were developed during an IT Assistant role at UP Global Sourcing, where networking and system maintenance skills were honed. Alex holds a Bachelor of Science (BSc) degree in Computing from Leeds Beckett University, completed in 2015.