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Hsu Yee Ag Shwin (Ivy) is a seasoned digital strategist with extensive experience in performance marketing and integrated communications. Currently serving as Senior Manager at ATOM since April 2022, Hsu Yee Ag Shwin previously worked at Telenor from March 2019 to March 2022, where responsibilities included leading go-to-market strategies and managing 360 brand campaigns for SIM registration. Prior experience at Ogilvy from March 2016 to February 2019 involved account management and strategic planning for major clients such as Coca-Cola and Heineken, focusing on integrated marketing communications and consumer insights. Hsu Yee Ag Shwin holds a Bachelor of Arts in Business Administration from National Management Degree College and is pursuing a Marketing Analytics Nano Degree from Udacity.