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Alex Mueller serves as the Director of Content for the Atlanta Hawks starting in October 2023. Prior experience includes a role as Senior Manager of Video & Creative Services at Chicago Fire FC, where significant accomplishments included leading a video production team, directing content for Apple TV, and executing successful marketing campaigns. As a Coordinator for Creative Solutions Video at Clemson University's Athletic Department, notable work involved producing viral social media content and launching the @ClemsonFB TikTok account. Additional experience encompasses freelance work with Chelsea F.C. and various roles in video and creative media. Alex holds Bachelor's Degrees in World Cinema and Communications from Clemson University.