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Ashley Busch is a seasoned professional in the media and brand partnership space, currently serving as the Sr. Director of Integrated Media & Brand Partnerships at Athletes First since April 2024. In this role, Ashley focuses on connecting brands with elite talent to enhance engagement with sports fans through various integrated marketing solutions. Prior experience includes serving as the Director of Client Partnerships at Sway Group, where Ashley developed influencer marketing programs, and as Sr. Sales Manager at NewsBreak, driving brand partnerships for digital advertising. Previous roles at McClatchy and NBCUniversal Media involved managing brand partnerships and direct sales for extensive digital media portfolios. Early career experiences include client service roles at Turner Broadcasting and a production assistant position at MTV Networks. Ashley holds a Bachelor of Science degree in Hotel, Restaurant & Institutional Management from Penn State University.