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Grethe Opsal is an accomplished professional with extensive experience in strategic leadership and communication. Since September 2009, Grethe has served as the Director of Marketing and Communication at AtB AS, where responsibilities include strategic organizational development, integrated communication, and managing significant transformation processes. Previous roles include Communications Advisor at Røe Kommunikasjon and Marketing Consultant at Nettbuss AS, as well as leadership positions with Trondheim Markedsforening and Melhuus AS. Grethe holds a Bachelor's degree in Marketing Communication from Norges Markedshøyskole/BI, earned between 1990 and 1993.