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Bradley Howe is an experienced professional in the consumer electronics industry, currently serving as the Head of Consumer ANZ - BDM Systems-BG at ASUS since September 2018. In this role, Bradley oversees the overall ANZ Consumer Business and drives the ASUS brand across various consumer products, including Lifestyle Notebooks, Gaming Laptops, Gaming Desktop range, and mobile devices. Prior to this, Bradley held the position of ANZ National Retail Manager at ASUS and worked as a Key Account Manager at LG Electronics, focusing on Home Appliances. Earlier experience includes significant roles at ASUS as National Retail Manager and Territory Manager NSW, as well as Business Development Manager and Sales and Merchandising Representative at Toshiba, where Bradley managed customer delivery and business development initiatives.