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Muhammad Safwan Raja Azmi is an accomplished Commercial Business Development Manager at Astro since August 2022, with extensive experience in sales and team leadership. Previously, Muhammad served as a Territory Executive at British American Tobacco from December 2013 to July 2022, where responsibilities included overseeing a sales team, ensuring compliance with company standards, and enhancing sales performance through strategic planning and relationship building. Muhammad also contributed to special projects focused on New Generation Products, emphasizing market analysis and trade program execution. Educationally, Muhammad holds an Executive Diploma in Management from the University of Malaya, specializing in Business Administration and Management.