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Andrés Peluffo currently serves as the Head of Marketing at AssureSoft, leading marketing operations and reporting directly to the CEO since February 2024. With extensive experience as a Marketing Consultant for Independiente and previous roles such as Director of Brand Marketing at Optic Power and Senior Manager of Brand Marketing at BairesDev, Andrés has demonstrated a strong ability in developing integrated marketing strategies across various industries. Andrés also held significant positions at Boehringer Ingelheim, Commonwealth//McCann, and NEXTPERIENCE, focusing on brand strategy, digital marketing, and client relationship management. Andrés holds an MBA with a specialization in Marketing from Universidad de 'San Andrés', a Digital Master Class in Digital Marketing from Hyper Island, a Law degree from the University of Buenos Aires, and a Commercial Bachelor from Instituto Don Bosco.