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Andres Ruiz is a seasoned executive with extensive experience in strategy and transformation within the telecommunications and technology sectors. Currently serving as the Director de Transformación / Director of Strategy at Asitur, Andres previously held notable positions including Partner at Boston Consulting Group, where significant accomplishments included expanding the Telecom/IT business across Europe and Latin America, and leading commercial strategies for major clients. Prior roles at Strategy& and Roche involved overseeing large-scale transformation projects and optimizing operations, enhancing efficiency and cost-effectiveness. Andres holds multiple advanced degrees, including an MBA from Northwestern University's Kellogg School of Management and INSEAD, along with a Master's in Management of Software Projects from The Open University and a Bachelor's in Computer Science from Universidad Complutense de Madrid.