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Diana Leskela has been working in the marketing and sales industry since 1997. Diana began their career as a Retail Sales Associate at Sport Chalet in 1997. Diana then moved on to Suunto USA in 1999 where they held various roles including Business Coordinator, Snow Sports, Technical Product Advisor, New Business Development, and Technical Representative, Southern California. In 2004, they moved to Suunto North America as a Sports Development Manager. Diana then took on freelance work for Suunto Oy in 2005 as a Market Researcher, Strategy. In 2008, they took on freelance work for Digital Chocolate as a Copywriter and for Elisa as a Market Researcher, Strategy. In 2010, they began working for FOOTBALANCE as an Online Producer, where they were responsible for online marketing strategy, planning and day-to-day implementation. Since 2013, they have held the role of Strategic Account Manager for both Ascent360 and Leisure Trends Group.

Diana Leskela has a Bachelor of Science and Business Administration (BSBA) from Aalto University School of Economics (Kauppakorkeakoulu) in Finance Major, which they obtained in 2010. Diana also completed a Master of Science (MSc) in Marketing from Aalto University School of Economics in 2012. In 2007, Diana Leskela participated in an exchange semester at Universitat Pompeu Fabra, where they studied Marketing, Product Management, and Statistics. Diana also attended Bryn Mawr College, though no degree was obtained.