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Jorge Rodriguez has a diverse range of work experience in the heavy machinery industry. Jorge began their career at Finanzauto in 1996, where they held various roles such as Project Engineer, Project Manager, Service Manager, and Sales Manager. Jorge joined NEFC FZE in 2014 as the Head of Caterpillar Business and later became the Product Manager for Caterpillar Machines. In 2019, they joined Mantrac Group as the Group Head of Special Projects, overseeing corporate development projects. Currently, Jorge is the Managing Director at Ascendum Maquinaria Mexico, responsible for Volvo and allied products, as well as Sennebogen Material Handling. Throughout their career, they have gained extensive experience in P&L management, business development, and team leadership.

Jorge Rodriguez obtained a Master's degree in Business Consultancy from EUDE Business School between 2012 and 2014. Prior to that, they completed a Master's degree in Industrial Engineering with a focus on Mechanical Engineering from Universidad Politécnica de Madrid, graduating in 1995.