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Sandra Hegelein Lawson leads Asbury’s strategic growth initiative, utilizing strengths such as relationship building, contract negotiation, solution design, public speaking and financial acumen. She draws upon 28 years of experience in contract management, including a 16-year focus on senior living business development, to achieve successful outcomes. Previously, she served as Director of Business Development for Sodexo Seniors North America, managing a region including Pennsylvania, Maryland, Virginia, the District of Columbia, North Carolina, South Carolina and Florida. She developed more than 150 strategic business partnerships designed to improve quality of life for older adults as well as deliver operational efficiencies, labor optimization, and sustainable savings.

With Sodexo, Sandra was a consistent top sales performer, an eight-time recipient of the Sodexo Eagle Award for sales and a 12-time recipient of the Sodexo Inner Circle Award. Sandra has served as a board member for multiple not-for-profit organizations. She holds a bachelor’s degree from the University of Delaware and a master’s degree from New York University.