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Dennis Nijenhuis is an experienced professional who currently holds the position of Head of Insights at Asahi Europe & International. With previous roles at Koninklijke Grolsch and C1000, Dennis has a strong background in Category Strategy, Revenue Management, and Insights. Dennis brings a wealth of knowledge in analyzing data to drive strategic decisions and support business growth. Dennis holds a Master's degree in Marketing Management, Marketing Research, Economics, Finance, Accounting, HRM, and Law for Economists from the University of Groningen.