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The Marketing and Digital Strategy team at Aritzia is responsible for crafting and executing innovative marketing campaigns that enhance brand visibility and drive engagement across digital platforms and boutiques. This team collaborates on immersive customer experiences, utilizing data analytics to inform strategies and optimize performance, while integrating creativity and design to resonate with Aritzia's target audience. With a focus on both digital and in-store experiences, they ensure a cohesive brand presence that aligns with the company's visionary approach to retail.