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Yaprak Eldem has a wealth of experience in various roles, starting from being a Consultant at Management Centre Türkiye (MCT) to eventually becoming the Co-Founder of BSG: The Black Swan Group. Currently, Yaprak serves as the Chief Product Officer for Strategy & Development at Arf. Throughout their career, Yaprak has held positions such as Corporate Development Director at ING Bank Turkey and Founder CEO at Bilgi Gezginleri.