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Joni Collins has a diverse work experience in the retail industry. Joni is currently working at Arc'teryx Equipment as the Store Operations Manager, a position they started in January 2023. Joni previously served as a Store Manager at Arc'teryx Equipment from May 2022 until their promotion. Before joining Arc'teryx Equipment, Joni worked as a Store Manager at icebreaker, a VF Company, from January 2021 to March 2022. Prior to that, they held the position of Store Manager at The North Face, a VF Company, from October 2019 to January 2021. Joni also served as an Assistant Store Manager at The North Face from September 2017 to October 2019, and as a Selling Supervisor from February 2015 to September 2017. Joni began their career at Macy's as a Sales Specialist, where they worked from August 2013 to January 2015.

Joni Collins began their education at James C. Enochs High School where they studied from 2006 to 2010. After completing high school, they pursued higher education at the City College of San Francisco from 2011 to 2013. During this time, Joni earned an Associate of Liberal Arts degree with a focus on Art History, Criticism and Conservation.