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Bruno Schmutz currently serves as the Directeur des études et de la prospective at Arcom since March 2023. Prior to this role, Bruno held various leadership positions at Ipsos from December 2008 to February 2023, including Managing Director for Media and Audience, where responsibilities encompassed Media Development and Audience measurement in France and global initiatives for OOH audience measurement solutions. Bruno's earlier experience includes deputy managing director roles at both Ipsos and Publicis Media, as well as a chief marketing director position at Lagardère Active. With a solid foundation in consultancy at CFPJ and Le BIPE, along with a comprehensive educational background in media management and business from ESCP Business School, Bruno has developed extensive expertise in media, content, and technology markets throughout a distinguished career.