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Michael Schmidt is a Senior Product Manager specializing in Content and Revenue at Arc XP, a division of The Washington Post, since January 2021. At Arc XP, Michael has contributed to the development of a cloud-based digital experience platform focused on enhancing ecommerce and editorial capabilities for enterprise clients globally. Prior to joining Arc XP, Michael held multiple senior product management roles at Nike from June 2014 to January 2021, where responsibilities included leading marketing analytics, building a marketing technology platform, and enhancing digital content frameworks. Michael also founded Martech Diversity, Equity, and Inclusion to promote representation in the marketing technology sector. Earlier experience includes positions at Axian, where Michael served as a Senior Product Owner, and NORPAC Foods Inc, as a Business Intelligence Manager. Michael holds a BA in Political Science from the University of Michigan and a certification in Applied Information Technology from the Information Technology Institute.