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Tayyaba Hassaan is a seasoned marketing professional with extensive experience in project management and marketing technology. As the Marketing Director at Arbor Financial Group since October 2018, Tayyaba manages and trains cross-functional teams globally to execute companywide projects and has led API integrations to enhance productivity. Prior to this role, Tayyaba served as a Development Specialist at Pretend City Children's Museum, successfully tripling corporate donations through effective fundraising campaigns and community relations. Previous experience includes roles in corporate marketing at Lantronix, communications at DaVinci Business Graphics, and contributions to various platforms such as Allvoices and Yahoo! Voices. Tayyaba holds a Bachelor of Arts in Communication from California State University, Fullerton.