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Michael Atlevi is a seasoned professional with extensive experience in leadership and strategic roles within the technology sector. Currently serving as a Senior Advisor at Apptus Technologies AB since January 2007, Michael has focused on market strategies, business development, and customer negotiations. Previously, Michael held the positions of COO and CEO at Apptus, driving the success of self-learning solutions for eCommerce and Digital Marketing, and securing key partnerships with major companies like IKEA and SonyEricsson. Before joining Apptus, Michael led Telelogic's EMEA operations as President, where significant financial turnaround was achieved, and transformed the Asia/Pacific operation into a successful direct sales business. Michael holds a Master of Science in Electrical Engineering from The Faculty of Engineering at Lund University.