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Head of Business Planning and Client Partner, Ray Silva helps clients answer the question of 'how best' as a way to achieve their ambitions and success.

As a master problem solver and facilitator, Ray arms every client and team with the perspective, methods, and insight needed to achieve success across digital innovations, products, and experiences. His method borrows the best of Corporate Strategy, Management Consulting, Design Thinking, Systems Thinking, and Start-up methodologies to ensure the strongest, and most appropriate strategies are created and delivered against.

Before Apply Digital, Ray led SapientRazorfish's Strategy team in the Nordics and delivered Digital Transformations, Customer Experiences, and Digital Product Innovation at a global scale.

Ray is well-traveled having lived in Sweden and the UK. His favorite App is VR Game, Demeo. He’s also a very big fan of Rum, his favorite being Bumbu, and Don Papa brands.