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Peter Koueik is an experienced sales and business development professional currently serving as the Sales Manager for the Recycling Division at Applied Machinery since May 2021. With a background as Regional Sales Manager at Starlinger & Co. since September 2016, Peter is skilled in managing regional budgets, forecasts, and sales goals while monitoring industry trends and market conditions. Previous roles include Business Development Manager at ACIS Plastic Technologies, where strategic alliances and customer acquisition strategies were developed, and Consultant at averda, focusing on organizational growth opportunities. Peter also has experience in public relations, having coordinated promotional activities at Eddésands Hotel & Wellness Resort, and worked as a Researcher at the University of Balamand. Peter holds a Master of Business Administration from the University of Balamand and a Bachelor of Science in Environmental Science from the same institution, along with prior education at Western Sydney University.