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Ashley Behncke is a seasoned professional in retail engagement and marketing, currently serving as the Head of Internal Communications for Apple Retail since January 2016. With a focus on global sales programs, Ashley has successfully led initiatives such as the iPhone Upgrade Program and Apple Trade In program, ensuring exceptional customer experiences and operational excellence. Prior experience includes significant roles at Levi Strauss & Co. and Gap Inc., where Ashley managed e-commerce expansion and supply chain strategies. Ashley also participated on the boards of Motherly and Lumia Capital. A graduate of Occidental College with a Bachelor of Arts in Diplomacy and World Affairs, Ashley brings extensive experience in market analysis and strategic planning to the retail sector.