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Kelsey LaMastres is a seasoned marketing professional with extensive experience in product marketing, customer engagement, and technical support. Currently serving as Lead Product Marketing Manager for Admin Tools at Appfire since January 2020, Kelsey previously held various positions at National Instruments from August 2013 to December 2019, where responsibilities included driving customer advocacy through marketing campaigns, developing customer onboarding processes, and mentoring engineering teams. Kelsey is also a former member and vice president at Toastmasters International, recognized for strong communication skills. Kelsey possesses a Bachelor of Science in Biomedical Engineering from The University of Texas at Austin, graduated in 2013.