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Ignacio Cruz is an experienced professional in retail operations and business management, currently serving as Socio de empresa conjunta at APP Informática since January 2016, where responsibilities include marketing services to businesses, supervising sales points, personnel selection, and accounting. Ignacio has held several key positions, including Retail Operations Manager at UNO By Real Madrid, and Director of Flagship Serrano at Lacoste, overseeing sales objectives and team coordination. Previous roles include Team Coach at Nike, Assistant Store Manager at Hollister Co., and internships at Toshiba Medical Systems Europe and Iberdrola. Ignacio holds a Master's degree in Business Management from IMF Smart Education and has completed degrees in Commerce and Business Sciences from Universidad Complutense de Madrid and EPHEC.