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Fernando Martínez Alvarado has held various sales and customer service roles since 2014. Fernando began their career as a Tourist Promoter for Posadas in 2014, where their role consisted of generating and confirming appointments for closers to introduce the new KIVAC vacation concept. Fernando then moved to Resuelve.mx in 2015, where they served as a Financial Advisor providing legal and financial advice to those unable to pay their bank, departmental and financial debts. In 2018, they joined SinDelantal.mx as a Senior Inside Sales Representative, responsible for expanding the network and attracting chain restaurants, local and foreign brands, in order to evolve restaurants and attract them to a new online sales experience. Fernando then joined PayPal in 2019 as a Senior Inside Sales Representative, where their main role was to acquire new large, medium and small e-commerce, carrying out a complete sales process in prospects, customer base that have already transacted with our technological buttons, applying cross selling, and negotiating to be the only payment solution on each e-commerce website. Most recently, in 2021, they joined Aplazo as an Enterprise Sales Representative.

Fernando Martínez Alvarado attended Universidad Lucerna from 2010 to 2014, where they graduated with a LAET degree in Administration/Hotel Management.