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Adam B Needles has a diverse work experience starting from 2000. Adam B has held various roles in different companies. Some of their notable roles include being the Chief Executive Officer and Principal at ANNUITAS since 2017, Chief Strategy Officer and Principal at ANNUITAS from 2012 to 2017, and Investor and Advisor at Vegetable + Butcher since 2022. Adam B has also authored a book called "Balancing the Demand Equation" in 2011. Additionally, they have worked as a Demand Marketing Strategy Advisor at CA Technologies in 2012 and as a Vice President at Left Brain DGA from 2010 to 2012. Other companies they have worked for include Silverpop, University of Wisconsin-Madison, Target, The 451 Group, and DVG Research / Daedalus Venture Group, LLC.

Adam B Needles attended Chelmsford High School and completed their high school education there. Adam B then went on to enroll in Georgetown University from 1995 to 1998, where they pursued a Bachelor of Science in Foreign Service with a focus on Science and Technology in International Affairs (STIA). After that, they pursued a Master of Business Administration (MBA) from the Wisconsin School of Business, specializing in the Center for Brand and Product Management (CBPM) from 2007 to 2009.