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Dawn Tucker has a strong background in brand strategy and marketing management. Dawn is currently serving as the VP Brand Strategy at Amsive Digital since January 2022. Prior to this, they worked as the Chief Brand Strategist at iFuel Interactive starting in June 2003. Before that, they worked at H&R Block as a Marketing Manager from September 2001 to June 2003. At H&R Block, they played a significant role in developing a new product strategy for Small Business Services and managing a personalized advice platform for retail tax clients. Dawn also worked closely with the research department on various initiatives.

Dawn Tucker holds a Master of Business Administration (MBA) degree with a focus on Management/Strategy and Marketing from NYU Stern School of Business. Dawn also completed a Bachelor of Science (BS) degree with a double major in Business and Theatre from Skidmore College.