ÂÜÀòÂÒÂ×

Luis Armando Escobar De la Hoz is an accomplished professional with extensive experience in sales, marketing, and operations management. Currently serving as the Sales Area Manager and Store Performance Omnichannel Global Lead at Amplifon since 2021, Luis focuses on leveraging digital innovation and cross-functional integration to enhance store performance and customer experience. Prior experience includes significant roles at Whirlpool Corporation from 2012 to 2020, where responsibilities spanned trade marketing, demand planning, and commercial integration for the Italian market. Luis holds a Master's degree in Management Engineering from Politecnico di Milano and a Bachelor's degree in Industrial Engineering from Universidad del Norte.