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Diego Donini is a seasoned professional with extensive experience in digital transformation and project management. Currently serving as the Global Digital Adoption & Transformation Manager at Amplifon, Diego has successfully led the global roll-out of innovative digital solutions, developed launch plans, and monitored the adoption of digital services. Prior to this role, Diego worked as a Project Manager at Bip - Business Integration Partners, where responsibilities included supporting client strategic initiatives and managing budget planning. Diego began the career as a Consultant at Accenture, coordinating the creation of an e-Commerce website and optimizing digital customer experiences. Diego holds a Master’s degree in Electronic Engineering and a Bachelor's degree in Telecommunications Engineering from Università Politecnica delle Marche, along with a specialization in Management and Corporate Finance from Macquarie Business School.