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Andrew Rosenfeld’s career developed in Hollywood, where he played a major role in coordinating events such as the Oscars, Grammy Awards, and Kids’ Choice Awards. He has planned events for celebrities like Alicia Keys and Katy Perry. He has also rebranded national companies such as Wet Seal and Tilly’s. Andrew recently moved back to the Old Pueblo where he helped design Reilly Craft Pizza & Drink and rebranded the Tucson Jewish Community Center.