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Lior Reitblatt has extensive experience in leadership and board roles across various sectors, including retail and pharmaceuticals. Since November 2021, Lior has served on the Supervisory Board of Terra A. Lior has been the Chairman of the Supervisory Board at AMORPHICAL since August 2017 and a Board Member at ICL Group since 2018. As the Chairman and owner of Lior Vertigga Retail LTD since 2016, Lior manages an investment company with holdings in Amorphical, Eybna, and West 4. Lior's previous roles include Chairman and CEO of Super-Pharm from July 1988 to December 2015, as well as Board Member and Chairman for several retail subsidiaries between 1994 and 2015. Lior earned an education from the University of California, Berkeley, Haas School of Business from 1986 to 1988.