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Dan Morton has held a variety of roles in the business world since 1999. Dan began their career as an Applications Specialist at Epigraphix in 1999, followed by a Sales Analyst role at Sinclair Systems International in 2000. From 2004 to 2005, Morton worked as a Real Estate Analyst at Cushman & Wakefield before taking on a Sr. Due Diligence Analyst role at DBSI in 2005. In 2007, Morton founded and became the CEO of Fractional Retreats LLC. In 2009, they started Tallowtree Press LLC, a self-publishing business. Morton then worked at MarkMonitor from 2010 to 2013, first as a Sr. Brand Protection Analyst and then as a Brand Analyst Supervisor. In 2018, Morton joined Intuit as a Sr. Marketing Manager and is currently the Co-Founder and CEO of AmmoSquared Inc., a business they started in 2015.

Dan Morton obtained their MBA in Leadership from George Fox University between 2007 and 2009. Prior to that, they obtained their BS in Business Administration (Finance) from San Jose State University between 2000 and 2004. In 2014, they obtained their Pragmatic Marketing Level 4 (PMC-IV) certification from Pragmatic Marketing.