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Shruti Acharya

Executive Director Marketing at American Public Media Group

Shruti Acharya has a strong background in marketing and communications. Shruti has worked in various roles and positions throughout their career.

Starting in 2002, Shruti began their career as an Account Assistant at Consolidated PR, where they gained experience working with clients like Audi UK and Ocean Village Cruises. Shruti then moved on to Michael Page, where they held several roles such as Consultant, Online Marketing and PR Exec, Public Relations Executive, and Corporate Communications Manager. During their time at Michael Page, Shruti focused on establishing and optimizing communications functions, driving PR activities, and developing online content and branding strategies.

In 2011, Shruti started their own consulting company and worked on transitioning from the UK to the USA. Shruti also served as the Marketing Chair for Social Media at the Minnesota Women of Marketing and Communications, where they built programs to engage and attract new members through digital channels.

In 2012, Shruti joined MWMC - Minnesota Women in Marketing and Communications as a Board Director and Vice President of Social Media. In this role, they defined social media objectives, integrated social media into various strategies, and evaluated results with Google Analytics.

Shruti then moved to General Mills in 2013, where they served as a Digital Marketing and Brand Consultant, managing digital properties and executing media planning and promotions for brands like Chex Cereal and Big G Portfolio Wellness. Shruti also held the position of Assistant Manager - Brand Experience, focusing on Yoplait Greek and General Mills Careers.

In 2021, Shruti joined Minnesota Public Radio as a Marketing Project Manager and later became the Marketing Director. Shruti played a key role in managing marketing projects and leading marketing strategies.

Currently, Shruti is working at American Public Media Group as the Interim Chief Marketing Officer and will soon transition into the role of Executive Director of Marketing in 2023.

Overall, Shruti Acharya has a diverse and extensive work experience in marketing, communications, and consulting, with a track record of driving successful strategies and initiatives across various organizations.

Shruti Acharya obtained a BA Hons degree in Public Relations from Bournemouth University between the years 2000 and 2004.

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