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Matt Oates

Svp, Marketing Strategy at American Cancer Society

Matt Oates is an accomplished marketing professional currently serving as Senior Vice President of Marketing Strategy at the American Cancer Society since October 2024. Prior experience includes a nearly two-decade tenure at St. Jude Children's Research Hospital - ALSAC, culminating in the role of Senior Director of Strategic Marketing, where leadership of a 25-member team encompassed brand strategy, audience strategy, market research, and marketing technology. Additional roles at St. Jude included Senior Director of Brand Marketing, Director of Brand Strategy, and Senior Brand Manager, highlighting a consistent focus on enhancing the hospital's brand presence and strategic initiatives. Early career stages involved various marketing positions, including roles at Parkway Properties, Inc. and a strong educational foundation with a BBA in Marketing Management from The University of Memphis and an MBA from Union University.

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