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Karisa Webster Booker is an accomplished professional in the field of customer analytics and marketing intelligence, currently serving as the Head of Guest Analytics & Insights at AMC Theatres since July 2023. Previous roles include Customer Analytics/Digital Marketing Consultant from March to August 2023, and VP of Marketing Intelligence at H&R Block, where significant contributions were made to establish a dedicated customer analytics organization. Karisa has extensive experience at AMC Theatres in various positions, including Director of Guest Analytics, and has held leadership roles in marketing analytics at Intouch Solutions and Sprint. Educational credentials include an MBA in Business Administration from Rockhurst University and a Bachelor of Business Administration in Marketing and International Business from Kansas State University.