Scott Keating is an accomplished marketing and data professional with extensive experience leading audience and data platforms. Currently serving as Vice President of Audience and Data Platforms at AMC Networks since January 2018, Scott oversees the development of data products and audience targeting across various media assets. Previously, Scott held multiple senior roles at ESPN, including Senior Director of Analytics and Reporting, where efforts focused on audience segmentation and digital campaign analytics, and Senior Director of CRM, leading CRM solution development. Earlier career experiences include positions at Citi Cards, Chase, Prudential Financial, i-traffic, Wunderman, and Burrell/DFA. Scott earned a Bachelor of Science in Marketing from Syracuse University’s Martin J. Whitman School of Management.
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