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Niharika Sharma currently serves as a Category Manager at Amazon since July 2024. Prior experience includes a tenure at Noise from February 2022 to June 2024 as a Category Marketing Manager, where responsibilities encompassed the successful launch management of over 20 smartwatches and the execution of strategies for the women smartwatch category. Niharika also contributed to growth strategy at Stanza Living from August 2020 to February 2022, enhancing lead management processes significantly. Earlier career experience includes an Analyst position at Goldman Sachs, where substantial risk exposure reductions and communication channel developments were achieved. Niharika began the professional journey as a Summer Intern at Goldman Sachs. Academic credentials include an MBA from the Indian School of Business and a Bachelor of Commerce with honors from Christ University, supplemented by a stint at the London School of Economics.