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Sebastian Wegscheider

Strategy & Transformation | Global Director Marketing & Digital at Amann Girrbach

Sebastian Wegscheider is a seasoned marketing and digital expert with extensive experience in strategic roles across various companies. Currently serving as the Global Director of Marketing & Digital at Amann Girrbach, Sebastian leads a diverse team focused on areas such as digital marketing, e-commerce, and brand development, reporting directly to the CEO. Previous roles include Global Director of Demand Generation & E-Commerce and Senior Product Manager E-Commerce at Amann Girrbach, where Sebastian successfully launched the company’s first web shop. At Zumtobel Group, Sebastian led global e-commerce initiatives, enhancing digital sales channels as part of a broader digitalisation strategy. Co-founding and managing a multi-channel trading business at VISEKAMA KG further highlights Sebastian’s entrepreneurial spirit. Additional roles in digital project management and online marketing have solidified a robust foundation in driving digital transformation across various sectors. Sebastian holds a Bachelor of Arts in Theatre-, Film- and Media Studies from the University of Vienna.

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