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Sarah Braybrooke is a seasoned marketing executive with extensive experience in the travel and technology sectors, currently serving as Vice President of Marketing Americas at Amadeus since September 2018. With a career that spans over two decades, Sarah has held various strategic marketing roles, including Associate Director positions and Global Head of Strategic Marketing & Customer Experience. Prior to Amadeus, Sarah was Director of Customer Segment Marketing at Travelport, where the marketing strategy for global business growth was defined. Earlier roles at Amadeus IT Group included Head of Commercial & Product Branding and Brand Manager, focusing on brand strategy and communication. Sarah's career also includes management of the Men's Professional Tennis Tour at the International Tennis Federation. Educational qualifications include participation in the Leadership Development Program at IESE Business School and a BA in Music and English from Keele University.