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Brooke Wilson is a seasoned marketing professional with extensive experience in customer lifecycle and demand generation marketing. Currently serving as a Senior Customer Lifecycle Marketing Manager at AlphaSense since February 2023, Brooke previously held the role of Customer Marketing Manager at Wrike, where strategic marketing initiatives significantly enhanced customer engagement and revenue. Prior experience includes senior roles at NICE CXone and ContactUS Communications, focusing on cross-functional integration and customer communication strategies to boost brand loyalty and retention. With a strong foundation in marketing from The Ohio State University, Brooke has demonstrated expertise in campaign execution, content creation, and customer journey development across various organizations.