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Booth Babcock is a seasoned professional in real estate and market planning with extensive experience across multiple well-known companies. Currently serving as the Global Head of Real Estate at Alo Yoga since November 2021, Booth previously held senior roles at Columbia Sportswear Company and Amazon, where strategic leadership and market analysis were key responsibilities. Noteworthy achievements include developing market entry strategies for lululemon athletica and implementing a scalable market planning process at Starbucks Coffee Company. Booth holds a Master’s degree in Geography from The University of Texas at Austin and a Bachelor’s degree in Sociology from Rice University.