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Eliana Maria Ramirez Troya is a seasoned professional with extensive experience in financial control and commercial coordination. Currently serving as the Coordinador Comercial Canal Directo at Alianza Team® since December 2019, Eliana oversees financial indicators and profitability analysis for Team Consumo. Prior experience includes a role as Regional Supply Chain Controller at Henkel, where Eliana was responsible for financial projections and annual budgeting. Eliana also participated in an intensive innovation program at Constructora Bolívar S.A., winning the challenge by creating a socially impactful solution. Eliana holds a postgraduate degree in Marketing from CESA and a Professional Degree in Business Administration from the same institution.