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Chris Hughan is an experienced executive in the healthcare and digital health sectors, currently serving as Vice President of U.S. Brand and Market Activation at Alex Therapeutics since October 2024. Prior to this role, Chris worked as a Business Development Consultant at Ivy Tree Advisors, focusing on digital health strategy for health and life science organizations. From May 2017 to February 2024, Chris was Vice President of Strategic Accounts at Medisafe®, where efforts centered on personalized medication management platforms. Chris's earlier roles include Director of Strategic Accounts at C Space Health, where market strategies targeting pharmaceutical corporations were developed, and National Sales Director at TSN Group. Other positions include leadership roles in eCRM at Greater Than One, sales at CheetahMail, and business development at WebMD. Chris holds a BA in Economics from Hartwick College and attended Avon Old Farms.