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Jen Bitterman is a seasoned professional with extensive expertise in product management and marketing technology. Currently serving as the Sr Director of Product, Marketing Technology at Alcon since June 2023, Jen leads a global marketing technology and operations organization, focusing on digital transformation to enhance experiences for healthcare stakeholders. Prior roles include Director of Product, GTM Technology at Intuit, where Jen managed a global CX technology strategy, and Sr. Digital Product Manager at Capital Group, where innovative GTM strategies were defined and executed. Jen also held positions at Dev.XYZ and WPS - Educational and Psychological Assessments, where leadership in martech strategy and digital marketing programs contributed to customer-centric growth and integrated operations.