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Fred Watts has been a driving force in the publishing world for over four decades. Fred began their career in sales and marketing before moving into consulting, where they founded Publishing Design Associates. The company morphed into Pentamedia Associates in 1979, and under Fred's guidance, became a leading force in promoting classic authors through video streaming technology. In 1999, the company was re-branded as SAGA Pentamedia and set up a studio in New York City.

Today, Fred is the President of Albert & Company International. Fred continues to work tirelessly to promote both emerging writers and classic authors, and their vision for the future of publishing is as strong as ever.

Fred Watts reports to Karen Albert, CEO. Fred Watts works with Ashley Helsel - VP, Publishing, Erin Ellis - Chief Digital Officer, and Cathy Ciampo - AVP, Administration.