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Rini Rikhil began their work experience as a Technical Analyst - SEO at Alamy in February 2017. Prior to that, they worked as an SEO Specialist at Verbat Technologies from January 2016 to February 2017. Rini began their career as an SEO Analyst at Oregon Technologies in June 2013 and held the position until January 2016.

Rini Rikhil obtained a Bachelor of Engineering (B.E.) degree in Electronics and Communication Engineering from Maharaja Prithvi Engineering College, where they studied from 2007 to 2011. Prior to that, Rini attended Seva Sadan Central School for their schooling from 1993 to 2006.

In addition to their formal education, Rini also acquired various certifications. These include being a Botify Expert from Botify, obtaining the Google Tag Manager Fundamentals certification from Analytics Mania in October 2020, completing the "What is Social?" course from Coursera Course Certificates in December 2016, and obtaining the Advanced Google Analytics certification as well as the Google Analytics 360 certification from Google in October 2017.