Marc Lefton is a seasoned marketing executive with extensive experience in strategic leadership and brand development. Currently serving as an Advisory Board Member on the Economic Development Board for Alachua County BOCC since May 2021, Marc also operates as a Fractional CMO and Executive Creative Director for various clients, focusing on go-to-market strategies and innovative consumer experiences. As Head of Strategy for Sentient Media MGC, Marc established a marketing collective model to address inefficiencies in mid-market client marketing efforts. Former leadership roles include Immediate Past President and President of the Board of Directors for Alachua County Emerging Leaders, where membership grew consistently. Previous experience encompasses founding agencies, leading creative teams, and driving growth strategies at multiple firms, demonstrating a strong track record of creating impactful campaigns and brand positioning across diverse industries.
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