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Serge Lardy is an accomplished sales and marketing professional with extensive experience in the telematics, fleet management, and logistics sectors. Currently serving as the Sales Director at Akanea, Serge is responsible for managing commercial teams focused on TMS and WMS solutions. Prior to Akanea, Serge held the position of Sales & Marketing Director Group at Kuantic and was Channel Manager for Western Europe at Traton Group. Additional roles include GTM Director at Masternaut Ltd, Sales & Marketing Director for Southern Europe at Vehco, and various leadership positions at Qualcomm and Alcatel-Lucent Enterprise. Serge began a career in sales management at Orange, where engagement with groundbreaking mobile communication solutions for the transportation industry was initiated. Educational background includes a BAC+3 in Commerce Gestion from INTS Paris.